National Wine Marketing and Promotional Programs

    
Wine Market Council
Wine Market Council is a non-profit association of grape growers, wine producers, importers, wholesalers, and other affiliated businesses and organizations. The council's mission is to establish the widespread acceptance of wine as a rewarding part of American culture and to encourage the responsible enjoyment of wine by current and future generations of adults in the United States.

WineVision
WineVision: American Wine in the 21st Century is an initiative with the intent to involve a broad representation of the industry in a planning process to examine the changing global business climate for opportunities to expand the market for U.S. wine.

Rhone Rangers
The Rhone Rangers is a non-profit, educational organization, established to advance the public’s knowledge of the Rhone varietal wine grapes grown in America and the production and enjoyment of these wines with emphasis on integration into our daily lives.

Tempranillo Advocates, Producers & Amigos Society (TAPAS)
The Tempranillo Advocates, Producers & Amigos Society (TAPAS) was formed in January 2006 as an organization with the mission of promoting new world production of Tempranillo and other winegrapes and wine styles native to the Iberian Peninsula.

Zinfandel Advocates & Producers (ZAP)
The Association of Zinfandel Advocates & Producers is a non-profit, educational organization. ZAP is dedicated to advancing public knowledge of and appreciation for American Zinfandel and its unique place in our culture and history.

The Meritage Association
In 1988, a group of American vintners formed The Meritage Association to identify hand-crafted wines blended from the traditional "noble" Bordeaux varietals.

 

Grape Growing | Wine Making | Resources | Research | Weather | Communicate | News | About Us | Home
The Texas Winegrape Network was created and is maintained by Edward Hellman. Graphic design by Monika Sobolewska. © Copyright 2007 Texas AgriLife Extension.